How do we make sure our business can endure the economic downturn? One way is to make sure that we just make more product sales. So many owners of financial companies seem to think that they need to pursuit down more customers. It’s one way, but it is a really difficult way of getting the item. I’m suggesting the strategies of promoting more to our present customers rather than trying to acquire new ones by investing our cash on costly marketing. When I say we should offer more, I mean more of the same service or item that the client requested you for in the first place. More servicing products, that while the client is in the hot to buy area you could offer them or products that help them eat the unique item.
Up-selling is the way big companies like McDonald’s make the most out of each client visit; … Read More